Intro
Discover the average salary for Sales Coordinators, including job responsibilities, industry standards, and compensation packages, to understand the roles market value and growth opportunities in sales management and coordination.
The role of a sales coordinator is a vital part of any organization's sales team, responsible for providing administrative support, managing sales data, and facilitating communication between sales teams and clients. As the sales industry continues to evolve, the demand for skilled sales coordinators has increased, leading to a rise in their average salaries. In this article, we will delve into the world of sales coordinators, exploring their average salaries, job responsibilities, and the factors that influence their compensation.
The sales coordinator position is a crucial one, requiring a unique blend of organizational, communication, and analytical skills. Sales coordinators are responsible for managing sales orders, processing invoices, and maintaining accurate sales records. They also play a key role in coordinating sales meetings, product demonstrations, and trade shows, ensuring that all events run smoothly and efficiently. With their expertise, sales teams can focus on what they do best – selling and growing the business.
As the sales industry becomes increasingly competitive, companies are looking for ways to optimize their sales processes and improve customer satisfaction. Sales coordinators are at the forefront of this effort, using their knowledge of sales operations and customer relationship management to drive business growth. With the rise of digital sales platforms and data analytics, sales coordinators must also be proficient in using technology to streamline sales processes, track sales performance, and identify new business opportunities.
Sales Coordinator Job Description

The job description of a sales coordinator typically includes a range of responsibilities, such as managing sales databases, generating sales reports, and coordinating sales meetings. They may also be responsible for developing sales materials, such as brochures, presentations, and product sheets, to help sales teams effectively communicate with clients. Sales coordinators must be highly organized, able to prioritize tasks, and manage multiple projects simultaneously.
In addition to their administrative duties, sales coordinators often serve as a liaison between sales teams and other departments, such as marketing, customer service, and product development. They must be able to communicate effectively with various stakeholders, providing updates on sales performance, customer feedback, and market trends. By building strong relationships with clients and internal teams, sales coordinators can help drive business growth, improve customer satisfaction, and increase revenue.
Factors Affecting Sales Coordinator Salaries

The average salary of a sales coordinator can vary depending on several factors, including location, industry, experience, and company size. Sales coordinators working in major cities, such as New York or San Francisco, tend to earn higher salaries than those working in smaller cities or rural areas. Additionally, sales coordinators in industries with high demand, such as technology or healthcare, may earn more than those in other industries.
Experience is also a significant factor in determining sales coordinator salaries. Entry-level sales coordinators, with less than two years of experience, can expect to earn lower salaries, while those with more experience can command higher salaries. According to the Bureau of Labor Statistics, the median annual salary for sales coordinators in the United States was $54,530 in May 2020. However, salaries can range from around $30,000 to over $80,000, depending on the individual's level of experience and the company's size and industry.
Industry-Specific Sales Coordinator Salaries

Sales coordinator salaries can vary significantly depending on the industry. For example, sales coordinators in the technology industry tend to earn higher salaries, with an average salary range of $60,000 to $90,000 per year. In contrast, sales coordinators in the retail industry may earn lower salaries, with an average salary range of $35,000 to $55,000 per year.
Here are some industry-specific average salary ranges for sales coordinators:
- Technology: $60,000 - $90,000 per year
- Healthcare: $50,000 - $75,000 per year
- Finance: $55,000 - $80,000 per year
- Retail: $35,000 - $55,000 per year
- Manufacturing: $45,000 - $65,000 per year
Company Size and Sales Coordinator Salaries

Company size is another factor that can influence sales coordinator salaries. Larger companies, with more complex sales operations, tend to pay higher salaries to their sales coordinators. In contrast, smaller companies, with more limited resources, may pay lower salaries.
Here are some company size-specific average salary ranges for sales coordinators:
- Small companies (less than 100 employees): $35,000 - $50,000 per year
- Medium companies (100-500 employees): $45,000 - $65,000 per year
- Large companies (500-1,000 employees): $55,000 - $75,000 per year
- Enterprise companies (more than 1,000 employees): $65,000 - $90,000 per year
Education and Sales Coordinator Salaries

Education can also play a role in determining sales coordinator salaries. Sales coordinators with a bachelor's degree in a related field, such as business or marketing, tend to earn higher salaries than those without a degree. Additionally, sales coordinators with certifications, such as the Certified Sales Professional (CSP) designation, may also earn higher salaries.
Here are some education-specific average salary ranges for sales coordinators:
- High school diploma: $30,000 - $45,000 per year
- Associate's degree: $35,000 - $50,000 per year
- Bachelor's degree: $45,000 - $65,000 per year
- Master's degree: $55,000 - $75,000 per year
Skills and Sales Coordinator Salaries

Finally, the skills and qualifications of a sales coordinator can also impact their salary. Sales coordinators with strong communication, organizational, and analytical skills tend to earn higher salaries than those without these skills. Additionally, sales coordinators with experience using sales software, such as CRM systems, may also earn higher salaries.
Here are some skill-specific average salary ranges for sales coordinators:
- Basic computer skills: $30,000 - $45,000 per year
- Intermediate computer skills: $35,000 - $50,000 per year
- Advanced computer skills: $45,000 - $65,000 per year
- Sales software experience: $50,000 - $70,000 per year
Gallery of Sales Coordinator Images
Sales Coordinator Image Gallery










What is the average salary of a sales coordinator in the United States?
+The average salary of a sales coordinator in the United States is around $54,530 per year, according to the Bureau of Labor Statistics.
What factors can affect the salary of a sales coordinator?
+Several factors can affect the salary of a sales coordinator, including location, industry, experience, company size, education, and skills.
How can I increase my salary as a sales coordinator?
+To increase your salary as a sales coordinator, consider developing your skills, gaining experience, and pursuing certifications. You can also research industry standards and negotiate your salary with your employer.
What are the most in-demand skills for sales coordinators?
+The most in-demand skills for sales coordinators include strong communication, organizational, and analytical skills, as well as experience using sales software and CRM systems.
How can I advance my career as a sales coordinator?
+To advance your career as a sales coordinator, consider pursuing higher education, gaining experience, and developing your skills. You can also network with professionals in your industry and seek out new job opportunities.
In conclusion, the role of a sales coordinator is a vital one, requiring a unique blend of organizational, communication, and analytical skills. As the sales industry continues to evolve, the demand for skilled sales coordinators has increased, leading to a rise in their average salaries. By understanding the factors that influence sales coordinator salaries, such as location, industry, experience, and company size, individuals can better navigate their careers and negotiate their salaries. Whether you're just starting out as a sales coordinator or looking to advance your career, it's essential to stay informed about industry trends, develop your skills, and pursue new opportunities. We invite you to share your thoughts and experiences as a sales coordinator, and to explore our resources for further information on this topic.